Jenny has over two decades of experience as an attorney and advisor for mission-driven enterprises. She has helped her clients raise millions of dollars from values-aligned investors and raised over $1 million for her own businesses. Jenny is certified as a coach by the International Association of Women in Coaching.
She is the author of Raise Capital on Your Own Terms: How to Fund Your Business without Selling Your Soul (Berrett-Koehler, October 2017).
Jenny earned her J.D. from Yale Law School and a masters degree in City and Regional Planning from the University of California at Berkeley.
She served on the Securities and Exchange Commission Advisory Committee on Small and Emerging Companies. She submitted the petition to the SEC that led to the passage of the 2012 JOBS Act and was present at the White House signing ceremony.
Before becoming a securities lawyer, Jenny worked for eleven years at a nonprofit community development corporation in Oakland, where she served as staff attorney and managed community economic development projects including the formation and management of several social ventures designed to employ and create business ownership opportunities for low-income community residents.
Jenny is the President of Community Ventures, a nonprofit organization dedicated to promoting the economic and social development of communities. She also co-founded the Sustainable Economies Law Center, a nonprofit that provides legal information to support sustainable economies.
Jenny served as a director of Berrett-Koehler Publishers. She is a member of the Content Advisory Panel of Conscious Company Magazine and serves on the advisory boards of Lioness Magazine and Investibule.
Director of Operations
Stephanie Cannon brings over twelve years of corporate communication, event marketing, sales development, meeting planning, and employee engagement experience to Jenny Kassan Consulting. As Director of Operations, she manages Jenny’s meetings and events and provides support in marketing, customer engagement, and compliance. Prior to joining Jenny Kassan Consulting, Stephanie worked for the Alliance of Chief Executives in sales development and for PMI Mortgage Insurance Co. in event and meeting management. Stephanie enjoys spending time with family, cooking, traveling, hiking, skiing, and reading.
Director of Coaching
Lynn Johnson is a visionary entrepreneur, speaker, girl advocate, and Co-Founder/CEO of Spotlight: Girls – a certified B Corp that inspires, educates, and activates girls & women to take center stage. A multi-media platform and summer camp, Spotlight: Girls gives girls the skills to step into their light and become the leaders we’ve all been waiting for.
In 2016, Lynn raised over $300,000 in capital to grow her business and prepare to franchise nationally. A sought-after speaker and facilitator, her work has been recognized by Ashoka Changemakers, SheEO, and ICA Fund Good Jobs. Lynn is the very first recipient of the Force for Good Fund, an accelerator focused on women/people-of-color entrepreneurs growing best-for-the world businesses. Most recently, she became the winner of #BlogHer17’s #ThePitch – a platform and video series launched to elevate, connect and coach female entrepreneurs.
Lynn and her wife, Allison Kenny, live and work in Oakland, CA with their yappy dogs and squirrely Go Girl!, playing theater games at the dinner table and fighting to see who can be the bossiest.
Michelle Richardson is the founder and owner of Leverage, a boutique cloud-based accounting firm for freelancers, startups and small to mid-size businesses. A senior accountant with over 15 years of experience, she is recognized as an early adopter of cloud technology for accounting and other businesses. Her areas of expertise include software integration, systems creation, complex reconciliations and financial reporting. Before launching Leverage, she worked in a wide variety of industries including publishing, wine import/distribution, online education, technology, digital media and non-profits.
In addition to her training in accounting, she received a BA in International Economics from the University of California at Santa Cruz. As a French-American, she is a board member of an association for developing the local French community, Los Angeles Accueil. A proponent for women’s education, she sponsors schools in Guatemala and is an avid supporter of women entrepreneurs in the tech industry.
Michelle has over two decades of closely-held business consulting experience as an estate and succession planning attorney. She has helped her clients create legacy and philanthropic planning goals that ensure the continuation of business and community involvement for the next generation. Michelle is the founder of East Bay Revitalization, Inc., a nonprofit that addresses the scarcity of affordable housing and economic opportunities for working families.
Jamie Frank has experience in public and private offerings, securities law compliance, and corporate formation, and she has roots in the movement for a new economy that is just and sustainable. Jamie previously worked as Development Director at New Economy Coalition and as a corporate associate at Sullivan & Worcester LLP. Jamie holds a JD, cum laude, from Boston University School of Law.
Amrita Sankar works as a Senior Investment Associate for ImpactAssets, a non-profit financial services firm supporting the deployment of capital to optimize financial, social and environmental positive impact. Amrita previously worked at New Heights Research (now Sterling Associates), a boutique business consulting firm based in Cleveland, OH that specializes in acquisition research. She currently serves on the Board of Directors and Executive Committee for Spark, a seed venture grantmaking organization that supports women entrepreneurs internationally. Amrita graduated from Dartmouth College in 2012 with a Bachelor of Arts in Government and a minor in Public Policy.
Recent Blog Posts
I’ve talked to many entrepreneurs who have told me they deemphasize the mission of their business when talking to investors. They assume that investors care most about financial returns, and they worry that talking about their mission could get in the way of getting...
So many of us have heard horror stories of founders giving up control to investors and then being pushed to do things with their business they didn’t want to do or even getting fired from their own company! The good news is that it is absolutely possible to raise...
Based on my experience helping entrepreneurs raise money, there is no stage that is right or wrong. In fact, some of my most successful clients have raised $700,000 to over $1 million before generating any revenue at all. If you have a compelling vision and a clear...
Interested in learning more? Get in touch!
If you are interested in working together, send us an inquiry and we will get back to you as soon as we can!