I need an infusion of capital to level up — but will that mean losing control of the business I’ve worked so hard to build?
I hate the thought of “pitching” to investors. Is there a better way to ask for money?
I’m not on the “go big or go home” path – how can I find the right investors and design an offering that fits my business goals and values?
This virtual event for CEOs and founders offers the training you need to raise funding for your social enterprise without compromising your vision or values. In an immersive three-day program designed by expert attorney and finance innovator Jenny Kassan, you’ll learn what it takes to develop a fundraising strategy centered on creative, compelling investment offers targeted at mission-aligned investors. With Jenny’s guidance and valuable insights from her inspiring team of lawyers, business coaches, fundraisers, and impact investors, you’ll come away with the essential tools, confidence, and mindset you need to get your business funded — on your terms!
This event is for you if …
Wednesday April 19: 11 AM – 7:30 PM ET
Take the necessary steps to carefully think through and determine your fundraising goals, timeline, non-negotiables, and long-term plans. Learn how to find the right investors and avoid wasting time on the wrong ones.
Thursday April 20: 11 AM – 7:30 PM ET
Design an offering that aligns your investors’ interests with yours. Take a deep dive into securities law compliance options and choose the right strategy for your business.
Friday April 21: 11 AM – 5 PM ET
Eliminate the word “pitch” from your vocabulary and learn how to have authentic and enjoyable conversations with potential investors. Discover the tools and strategies to prepare for the ups and downs of the fundraising journey, and kick limiting beliefs to the curb.
“Jenny’s expertise in this space is one of a kind—nobody knows more about raising mission-aligned capital. But it’s not just about legal expertise. Jenny and her team care deeply about the change that their clients want to see in the world and about their success. When you work with her, you’re getting a broad base of expertise and support.”
“I’ve known Jenny for nearly a decade. She is among the smartest people I know. She has devoted her career to helping entrepreneurs raise capital from the crowd. No one in the industry knows more about it than she does. No one! Zero people know more than Jenny.”
“Jenny Kassan is a national thought leader in the effort to increase capital flow towards triple bottom line businesses.”
“Jenny is deeply knowledgeable about a topic most of us are not! Jenny walks you through the steps necessary for finding investors so that when you approach an investor, you feel that you’re on solid ground.”
“Jenny is an entrepreneur’s dream come true.”
“Jenny gave me the tools I needed to offer an investment opportunity to supportive investors. My team and I are well on our way to achieving our goal of raising $500,000. We’re offering equity, but we are not giving up any control. We’ve had a remarkable response, and we couldn’t have done it without Jenny’s teaching and support.”
“Jenny is, hands down, one of the most knowledgeable sources in the field today when it comes to creative capital raising for social enterprises and small businesses.”
With over five decades of experience in capital raising, business coaching, and securities and real estate law, Jenny Kassan and Michelle Thimesch are teaming up to share their expertise and empower individuals who are looking to raise capital and grow their businesses. Driven by their shared passion for coaching entrepreneurs and divesting from Wall Street and investing in Main Street, they’re excited to workshop how to build, fund, and grow your business with you. This three-day workshop will also include a variety of other surprise guest experts and speakers.
Jenny is an attorney, investor, and capital-raising coach who teaches mission-driven entrepreneurs how to fundraise without selling their soul. Jenny believes entrepreneurs are heroes, and has helped entrepreneurs raise millions of dollars from values-aligned investors to turn their world-changing visions into reality.
Michelle is an attorney and transformational business coach with over two decades of experience. She has helped her clients create legacy and philanthropic planning goals that ensure the continuation of business and community involvement for the next generation. Michelle is the CEO of Crowdfund Mainstreet, a regulated investment crowdfunding platform.
I feel tremendously fortunate to have attended the event with Jenny and Michelle. I know that there’s a lot of work between now and the realization of my ultimate goal, but I trust their process, their passion, and their expertise. They are leading me to a future where the agony of bootstrapping will be old news instead of the daily norm. A future where our company’s great products will reach the audience which needs them and perhaps even move the industry we are in towards the circular economy that we embody.”
— Julie Ann DeSa Lorenz, Online Instrument Systems, Inc.
“Jenny helped me understand that there is another way to raise money besides the venture capital route. In one weekend, she gave me the confidence to raise investments from people who were truly invested in the mission. I consider my workshop with Jenny to have been a critical step in building my company.”
– Katrina Spade, RECOMPOSE
Jenny gave me the tools I needed to offer an investment opportunity to supportive investors. We’re offering equity, but we are not giving up any control. We’ve had a remarkable response, and we couldn’t have done it without Jenny’s teaching and support.”
– Kristen Barker, Our Harvest